IN THE MIDDLE OF…

iNTERNAL COMMS

We develop research-driven business, brand and campaign strategies to maximise our clients’ reach and impact.

Brand strategy is a long-term plan to differentiate a brand and create value for customers. It includes brand positioning, target audience, messaging, and visual identity. A strong strategy builds emotional connections with the audience and drives growth and loyalty. It’s based on research, objectives, and the brand’s personality and values.

Staff engagement

Creating visual communications that connect, inspire, and motivate employees. By combining thoughtful design with clear messaging, businesses can improve understanding, boost morale, and encourage meaningful interaction. Whether it’s through impactful posters, interactive digital content, or engaging internal campaigns, well-crafted design ensures your team feels informed, valued, and aligned with your company’s vision. Effective staff engagement design turns communication into conversation, driving stronger connections across your workforce.

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Campaigns

A strategic blend of visuals, messaging, and creativity that brings a marketing initiative to life. It’s about crafting eye-catching content that grabs attention while delivering a clear and memorable message. From bold graphics to compelling copy, effective campaign design aligns with your brand’s identity and resonates with your audience. Whether launching a product, promoting a cause, or driving internal engagement, strong campaign design ensures your message cuts through the noise and inspires action.

 

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Internal Communications

the backbone of a connected and engaged workforce. It’s about delivering clear, consistent messaging that keeps employees informed, motivated, and aligned with company goals. Whether through newsletters, team meetings, digital platforms, or creative campaigns, effective internal communication fosters transparency, builds trust, and drives collaboration. By putting employees at the heart of the message, businesses can strengthen culture, improve engagement, and empower their teams to thrive.

 

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Content Strategy

the blueprint for creating, managing, and delivering content that resonates with your audience. It involves defining clear goals, understanding your audience’s needs, and planning content that informs, engages, and inspires action. A strong content strategy ensures every piece of content — from blog posts to social media updates — aligns with your brand’s voice, values, and objectives. By combining creativity with purpose, businesses can build meaningful connections, drive engagement, and achieve lasting results.

 

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GREAT DESIGN LIES IN THE MIDDLE OF CREATIVITY AND STRATEGY.

OUR DESIGN PROCESS

1

KICK OFF

We start with in-depth research to understand your business, users, and competitors. This is followed by a collaborative kickoff meeting to align on goals, expectations, and next steps, setting the stage for a successful project.

2

DESIGN

Now comes the fun part! Design concepts are created based on the discovery phase and you’re presented with a visual and strategic direction. We work together to refine the design to make sure we have the right look.

3

DELIVERY

The final phase launches your project, by delivering the final artwork files along with all supporting documents. This ensures a smooth and efficient rollout, equipping you with everything you need to launch successfully.